From WordPress to BrokerWeb: Justine takes back control of her website

NextMove has had its offices at Cowor-Cœur for several months. A deconsecrated church, 700 m², a community of 120 members in Frameries. That's where we work, and that's where we saw Justine's problem up close.

Her site ran on WordPress. Functional, yes. But every change became an expedition. Justine manages a coworking space, organises 180 events a year, and leads a community. She has no time to waste wrestling with a CMS.

The problem with WordPress

WordPress is an excellent tool for those who master the ecosystem. For everyone else, it quickly becomes a stack of workarounds. Theme, page builder, security plugins, cache, forms… Each layer adds complexity. And when something breaks, you don't know where to look.

Justine knew exactly what she wanted: a clean, fast site she could update herself in the morning before her first meeting. No need for a contractor to change a date or add a room.

What we did together

We rebuilt the site from scratch with BrokerWeb. Not a WordPress migration — a complete redesign. We kept the essentials: the spaces, the pricing, the calendar, the community. We removed everything else.

The result: a faster site, better structured for SEO, that Justine manages on her own. She adds an event in two minutes. She edits a room description without touching code. The AI assistant helps her write when she's short on inspiration.

The redesign took three weeks. Today, the Cowor-Cœur website truly reflects what the place is: atypical, vibrant, professional.

A visual identity that tells the story of the place

A website isn't just neatly arranged text. We wanted the design to speak as loudly as the content.

Cowor-Cœur is a church. And a church means stained glass windows, arches, upward-curving shapes. We carried those curves into the design: images are cropped with ogive-shaped roundings, a direct nod to the architecture of the place. This creates an immediate visual coherence between the physical space and its online representation.

For the colours, we drew inspiration from the soft light of the stone and stained glass: warm, gentle, soothing tones. Nothing flashy. A setting that showcases the photos without overwhelming them.

The whole thing forms a recognisable identity from the very first second. You don't need a 40-page brand book for a coherent site.

What it changes day to day

Before, Justine kept postponing site updates. Not from lack of will, but from lack of time and confidence in the tool. Today, she does it herself.

That's exactly what BrokerWeb was built for: empowering people with real businesses to manage their own online presence, without their website becoming a burden.

You can see the result online at cowor-coeur.be. And if you're passing through Frameries, NextMove's offices are there. We'll buy you a coffee.